Getting a unique look for your website in a the way that you want it to is still possible despite the millions of other websites flooding the internet these days. If you want a bespoke web design, you’ll enjoy its many benefits that you don’t usually get if you try to design a website on your own or hire a web design company that’s using the same templates they used to any of their other clients.
One of the many frustrations of small or big business owners these days is that their web design company used technical jargon that is too tricky for them to understand and created a website that’s completely different from what they originally planned. Bespoke web design can counter this problem. However, even the term bespoke web design, when put together, can make an average Joe scratch his head.
Defining Bespoke Web Design
Many web solution companies create unique layouts for web designs. Once these layouts are done, they then tweak the designs, call it bespoke web design, and sell it to the clients. By the dictionary’s definition, bespoke means tailor-made, which can also mean uniquely designed for one person.
If a web design company is tweaking website designs and pretend that it’s original or unique or bespoke, that is misleading. It’s like buying a ready-made suit from the rack of other outfits, alter it in specific ways, and then call it bespoke. It’s just not possible.
Bespoke web design is a website design that starts with a blank canvas. Everything that will be in that canvas should be what the client wants it to be. A bespoke web design should not be what already exists. It should be 100 per cent unique or bespoke.
Benefits You Can Enjoy from Bespoke Web Design
Bespoke web design means that it will be created according to your vision, and its outcome would be like no other. Hiring a web solutions company for your bespoke web design means that you have to be involved in the process.
The process requires branding or the website discovery session. This is when the company will look into your business to learn more about it, about you, and about your ideal target market. This is also the stage where the web design company will ask you about your objectives and your goals. This is the crucial stage where you and the website design company you’re hiring will get to know each other. It’s the perfect opportunity for you to learn about their capabilities as well and see how they can put your concepts to life in a digital sense of the word.
Another stage is the creation of a responsive design, where all your ideas manifest. Included in this stage is wireframing, where both you and your web design agency can decide how you want your website to interact with your target audience or vice versa. Other processes include creating SEO content, coding, and more. You will be part of this process all the way if you want a bespoke web design.
Bespoke web design is tailored to your visions that benefit your business. The outcome should be goal-oriented, and the overall design should be unique. Anything less is not bespoke, and therefore, unacceptable.
Many web design companies believe that they only need to design a website layout, modify it per clientele, and then they can call it bespoke. Bespoke should be 100 per cent unique. Make sure you don’t fall for a company who will razzle-dazzle you with big technical words, and then sell you a differently flavoured pancake, then convince you it’s unique.
We’re a bespoke web design agency in London, get in touch with us to see how we can help.